Shows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the integral tools of strategic management. This book identifies the key questions in strategic analysis and provides a framework for [...]
Building on the groundbreaking research of the MacArthur Foundation's Digital Media & Learning initiative, this book crosses the divide between digital literacies and traditional print culture to engage a generation of students who can read with a book in one hand and a mouse in the other. Reading i[...]