Strategic Management And Business Analysis

Shows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the integral tools of strategic management. This book identifies the key questions in strategic analysis and provides a framework for [...]
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Shows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the integral tools of strategic management. This book identifies the key questions in strategic analysis and provides a framework for answering these questions.