Set-up, run, and measure successful mobile media marketing campaigns"Go Mobile" is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS [...]

The New Pastoralism demonstrates how small-scale additions or conversions using planting and wildlife can bring about engaging, delightful and efficient structures and spaces. The book's numerous contributors each showcase a particular Nature device that they used to enhance their built proposals. [...]

Transgression will explore the idea that those working on and beyond the architectural periphery can make a positive impact on the mainstream.[...]

How can we in an urban context reconcile design with evolution? Searching for patterns within the apparent turbulence and complexity, this title analyses the notions of urban design and urban evolution and examines whether or not they need necessarily be seen as opposing one another.[...]

In recent years, questions of space have gained renewed momentum in architecture and urban design, as adaptation, densification and sustainable regeneration have become an increasing priority. This book deals with this topic.[...]

Provides a new narrative history of the ancient world, from the beginnings of civilization in the ancient Near East and Egypt to the fall of Constantinople Written by an expert in the field, this book presents a narrative history of Babylon from the time of its First Dynasty (1880-1595) until the la[...]

Over the last decade or so, the widespread adoption of digital techniques have greatly expanded the possibilities of applying ornament in design. As well as looking at the c topic of ornament, the book reflects on what is currently happening in the light of current theoretical and historical researc[...]