Sales leads are what successful marketing is all about. That's where the money is. This book shows how to get the most out of this crucial corporate investment. Good, qualified leads make sales forces more efficient, more effective, and - bottom line -more profitable. Add in today's tough economy th[...]
UP FROM SLAVERYThe autobiography of Booker T Washington is a startling portrait ofone of the great Americans of the late nineteenth and early twentieth century. The illegitimate son of 'a white man and a Negro slave, Washington, a man who struggled for his education, would go on to struggle for the [...]
I Principles 1 1 Models of Systems 3 1. 1 Systems. Models. and Modeling . . . . . . . . . . . . . . . . . . . . 3 1. 2 Uses of Scientific Models . . . . . . . . . . . . . . . . . . . . . . . . 4 1. 3 Example: Island Biogeography . . . . . . . . . . . . . . . . . . . . . 6 1. 4 Classifications of Mod[...]
This introduction to some basic ideas in algebraic topology is devoted to the foundations and applications of homology theory. After the essentials of singular homology and some important applications are given, successive topics covered include attaching spaces, finite CW complexes, cohomology prod[...]
The Fifth Edition builds on this emphasis, exemplifying in clear, engaging prose the skills that students need to communicate in a wide variety of rhetorical contexts. A reliable and easy-to-use reference tool and an up-to-date rhetoric and research guide, Writing: A College Handbook invites student[...]
The founders of the modern recovery movement, including Bill Wilson, Bob Smith, and other early AAs, were deeply influenced by a handful of inspirational authors, from whom they received practical guidance, key insights, and concrete ideas. Their explorations of inspirational literature and useable [...]
The advances in biotechnology and molecular biology over recent years have resulted in a large number of novel molecules with the potential to revolutionize the treatment and prevention of disease. However, such potential is severely compromised by significant obstacles to delivery of these drugs in[...]
This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years, Ratin[...]
In Re-Politicising the Kyoto School as Philosophy Christopher Goto-Jones contends that existing approaches to the controversial Kyoto School fail to take it seriously as a school of philosophy, instead focussing on historical debates about the alleged complicity of the School's members with the impe[...]
In this classic text, James W. Carey maintains that communication is not merely the transmission of information; reminding the reader of the link between the words 'communication' and 'community', he broadens his definition to include the drawing - together of a people that is culture. In this conte[...]
Beneath the still blue waters off Key Largo a woman dives into a dazzling array of color. But behind the shimmering schools of fish, somewhere in the shadows of the reef, a death trap awaits. In minutes one life will be expertly, brutally taken, and another plunged into a mean season of fury, [...]
A brutal hijacker,
A missing heiress,
And a luxury liner racing toward disaster...
In the quiet shallows of the Florida Keys, Thorn has made a home, tying fishing flies and trying to forget the violence of his past. Now Key Largo is his world. He fishes it, breathes it, makes l[...]
There has been a shift in HR from performance appraisal to performance management. A new volume in the SIOP Professional Practice Series, this book contains a broad range of performance management topics, offers recommendations grounded in research, and many examples from a variety of organizations.[...]
This valuable guide takes organic chemists through the basic techniques of the organic chemistry lab such as interpretation of infrared spectroscopy. The eighth edition has been revised to include updated coverage of NMR Spectroscopy and UV spectroscopy. New questions at the end of chapters reinforc[...]
* Finding ways to expand a university's community engagement is a growing concern for campus leaders, and this book offers a clear road map for how to do it. * Campus leaders need guidance on how to institutionalize community engagement, and this book tells them exactly what to do.[...]
This book discusses how computers are shaping contemporary society, with a tight focus on the role of corporations and governments. It is aimed at government policymakers interested in economic development and at private-sector managers who routinely make decisions to acquire and use information tec[...]