Entrepreneurship& Small Business examines how firms develop from start-up, both tracing growth and exploring failure. It studies entrepreneurs - what motivates them, how they manage and lead, and how certain defining characteristics they possess can help shape the businesses they run. The book outli[...]
Corporate Entrepreneurship is about entrepreneurial transformation in larger organizations. Paul Burns shows how this can be achieved by building an organizational architecture - leadership, culture, structure and strategies - that encourages creativity, innovation and entrepreneurship. He synthesiz[...]
This book offers an innovative look at the entrepreneurial advantage and how it can be harnessed and replicated within organizations, transforming them into market leaders. It is a UK authored Corporate Entrepreneurship textbook, authored by Paul Burns, Dean of Bedfordshire Business School and autho[...]
Focuses on the events and cultural forces which have shaped Brazil's history from its discovery by the Portuguese.[...]
In this deeply thoughtful, descriptive and sympathetic book, Tom Burns reviews the historical development of psychiatry. What he reveals is that mental illnesses are intimately tied to that which makes us human in the first place and have always followed us. The drive to relieve the suffering they c[...]
"Thorough and convincing... likely to become the standard work on the subject." Library Journal"Highly readable." Medieval Literature"A major work of synthesis." Walter E. Kaegi "Burns has achieved much for the modern study of Ostrogoths." Antiquaries Journal"[...]
How to leave behind our unwieldy, gas-guzzling, carbon dioxide-emitting vehicles for cars that are green, smart, connected, and fun.[...]
The United States is bankrupt, flat broke. Thanks to accounting that would make Enron blush, America's insolvency goes far beyond what our leaders are disclosing. The United States is a fiscal basket case, in worse shape than the notoriously bailed-out countries of Greece, Ireland, and others. How d[...]
The United States is bankrupt, flat broke. Thanks to accounting that would make Enron blush, America's insolvency goes far beyond what our leaders are disclosing. The United States is a fiscal basket case, in worse shape than the notoriously bailed-out countries of Greece, Ireland, and others. How d[...]
In 2030, as 77 million baby boomers hobble into old age, walkers will outnumber strollers; there will be twice as many retirees as there are today but only 18 percent more workers. How will America handle this demographic overload? How will Social Security and Medicare function with fewer working ta[...]
For undergraduate marketing research courses.
The ?nuts and bolts? of marketing research.
Marketing Research gives students a ?nuts and bolts? understanding of marketing research and provides them with extensive information on how to use it. Written at a level first-time marketing r[...]
The companion volume to the twelve-hour PBS series from the acclaimed filmmaker behind "The Civil War, Baseball, " and "The War"
America's national parks spring from an idea as radical as the Declaration of Independence: that the nation's most magnificent and sacred places should be preserved, n[...]
From the creator of "Black Hole" the first volume of an epic masterpiece of graphic fiction in brilliant color.
Doug is having a strange night. A weird buzzing noise on the other side of the wall has woken him up, and there, across the room, next to a huge hole torn out of the bricks, sits his b[...]
An extraordinarily vivid and personal portrait of America's greatest political family and its enormous impact on our nation-the tie-in volume to the PBS documentary to air in the fall of 2014.
This handsome, engaging, revelatory book is an "intimate" history of three extraordinary individuals fr[...]
From the creator of" Black Hole" ("The best graphic novel of the year." --"Time"; "Burns's masterwork." --"The New York Times Book Review"), the second part of a new epic masterpiece of graphic horror in brilliant, vivid color.
Much has happened since we last saw Doug, the Tintin-like hero from [...]
The long, strange trip that began in "X'ed Out" and continued in "The Hive" reaches its mind-bending, heartbreaking end, but not before Doug is forced to deal with the lie he's been telling himself since the beginning. In this concluding volume, nightmarish dreams evolve into an even more dreadful r[...]
While most children learn to read fairly well, there remain many young Americans whose futures are imperiled because they do not read well enough to meet the demands of our competitive, technology-driven society. This book explores the problem within the context of social, historical, cultural, and [...]
How do real-time systems differ from normal information systems? Which languages are best for implementing different real-time systems?
The fourth edition of this best-selling text on real-time systems answers these and other questions. It provides an in-depth analysis of the requirements for[...]
If you're a print designer or other creative professional who needs to create digital documents for multiple devices, you will be thrilled with the powerful new tools in Adobe InDesign CS6. Now you just need to know what to do with them. Digital Publishing with Adobe InDesign CS6 examines not just t[...]
Containing 350 USMLE-style questions, this work provides a 2-color layout, and highlights hi-yield margin notes and key points. It gives access to a specialized testing platform that is almost like taking the real exam, and it also provides study features, such as randomized questions, scoring, time[...]