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  1. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions (Häftad)

    av

    Ylva French, Sue Runyard
    ISBN: 9780415610469 - UTGIVEN: 201106

    Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presenting new challenges to cultural PR and Marketing teams. Marketing and Public Relations for Museums, [...]

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    från 359.00 kr

  2. Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions (Häftad)

    av

    Sue Runyard, Ylva French, Sue Rungard
    ISBN: 9780742504073 - UTGIVEN: 2000-01

    Marketing and public relations have become central to the success of a museum institution. Without effective use of both, museums of all kinds will fail to maximize their potential and fulfill their financial and cultural missions. This definitive guide describes the role of marketing and effective [...]

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    från 349.00 kr
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