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"Management of a Sales Force" is the best selling text in the sales management market, with a reputation for blending leading-edge research and student-friendly writing better than any other book. The 12th edition has been thoroughly revised to reflect all the changes that affect the sales manager's[...]
Bassham's popular text helps today's students bridge the gap between everyday culture and critical thinking. Using a proven step-by-step approach, this text covers all the basics of critical thinking in clear, reader-friendly language. The 5th edition has taken into account suggestions from users an[...]
A Straightforward, No-Nonsense Guide to Building the Most Accurate, Complete, and Useful Data Models Possible. How do I know if my data model is accurate? When is a model really complete? Is it possible for a model to be both technically perfect and of no use to an organization, and what can I do to[...]
"Dracula" and "Frankenstein's Monster" are horror cinema icons, and the actors most deeply associated with the two roles also shared a creative friendship. Bela Lugosi and Boris Karloff starred in dozens of black-and-white horror films, and over the years managed to collaborate on and co-star in eig[...]
Although admired by D. H. Lawrence, this modern classic went generally unnoticed during the years after its publication in 1925. Yet it is a fundamental book, essential if one proposes to come to terms with American literature (Times Literary Supplement). William Carlos Williams was not a historian,[...]
This book presents everything needed to design and implement daily behavior report cards (DRCs), a flexible and dynamic system for promoting positive student behaviors and overcoming barriers to learning. DRCs offer a way to reward K-12 students for achieving clearly defined goals while building sch[...]