Provides you with not only the basic strategic tools and techniques but also an understanding of the entire process of strategic thinking and management. Using tips, guidelines and exercises, this title helps you to assess your own strategic mind and covers topics such as: the different perspectives[...]
Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. But how do business leaders engage with, define and manage this process? And what do today's most successful CEOs consider to be the key components of creating a successful strategy? [...]
This comprehensive book explains in clear terms exactly why strategy matters and how best to translate strategic ideas into reality, allowing managers to become strategy consultants.[...]