PLEASE NOTE: This is a summary, analysis and review of the book and not the original book. Whether you are currently aspiring, succeeding, or failing, ego is always lurking around. It limits your attempt to build, to maintain, or to recover. Ryan Holiday's best-selling book, Ego Is The Enemy offer[...]
You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usual[...]
You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usual[...]
"The impediment to action advances action. What stands in the way becomes the way." -- Marcus Aurelius
We are stuck, stymied, frustrated. But it needn't be this way. There is a formula for success that's been followed by the icons of history--from John D. Rockefeller to Amelia Earhart to Ulysse[...]
A Primer on the Future of PR, Marketing and Advertising
A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy--growth hacking--to reach m[...]
Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard [...]
We give up too easily. With a simple change of attitude, what seem like insurmountable obstacles become once-in-a-lifetime opportunities. Ryan Holiday, who dropped out of college at nineteen to serve as an apprentice to bestselling 'modern Machiavelli' Robert Greene and is now a media consultant for[...]