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  1. Strategic Marketing Problems (Häftad)

    av

    Roger A. Kerin, Robert A. Peterson

    ISBN: 9780273768944 - UTGIVEN: 201209

    "Strategic Marketing Problems: Cases and Comments "balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned.[...]

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    från 709.00 kr
  2. Marketing w/PowerWeb (Pocket)

    av

    Roger A. Kerin

    ISBN: 9780071116091 - UTGIVEN: 2005-04-01

    Presented in a conversational student-oriented style, this title is supported by comprehensive, and useful supplement package. The text and package is designed to meet the needs of a wide spectrum of faculty - from the professor who just wants a good textbook and a few key supplements, to the profes[...]

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    från 739.00 kr