Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization. Starting[...]
A practical guide to the key global trends and practices that are transforming HR, talent acquisition and management. Building on the success of The Employer Brand , a conceptual introduction to what has now become a well-established concept; this is a practical guide to implementation, drawing on [...]
Discusses employer brand planning, employer brand definition, employer brand implementation and specific applications. This book shows you how employer brand thinking can strengthen HR strategy and reinforce HR's value to the business. It offers practical help in improving programs of recruitment an[...]
Today, astonishing surgical breakthroughs are making limb transplants, face transplants, and a host of other previously un dreamed of operations possible. But getting here has not been a simple story of medical progress. In "Blood and Guts," veteran science writer Richard Hollingham weaves a compell[...]