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  1. Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation (Häftad)

    av

    Michael D. Johnson, Anders Gustafsson, Rex JR. Johnson

    ISBN: 9780470448212 - UTGIVEN: 200809

    Competing in a Service Economy is a hands-on guide to creating services, with illustrative examples from service-oriented companies including Disney, Ericsson, IKEA, National Association of Convenience Stores, Ritz Carlton, Scandinavian Airline Systems, Sterling Pulp Chemicals, and Telia Mobile. Th[...]

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    från 293.00 kr