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  1. Audio Branding: Brands, Sound and Communication (Häftad)

    av

    Kai Bronner, Rainer Hirt

    ISBN: 9783832943523 - UTGIVEN: 2009-05

    Audio branding also known as sound branding or sonic branding describes brand communication through sound, using brand sound elements like an audio logo, a brand song, or a brand voice. So far, time and money have been spent mostly on visual branding. Sound hasn't been heavily treated as a brand ele[...]

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    från 279.00 kr