Now with an increased focus on international trade, this microeconomic principles book is suitable for all undergraduate economics students.[...]

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob[...]

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob[...]

Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versati[...]

The turn of the twenty-first century witnessed a spectacular rise in gross consumption. With the super-rich setting the pace, everyone spent furiously in a desperate attempt to keep up. As cars and houses grew larger and more expensive, the costs were enormous - not only monetarily but also socially[...]

Who was the greater economist - Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, "New York Times" economics columnist and best-selling author of "The Economic Naturalist", predicts that within the next century Darwin wi[...]

Economics doesn't just happen in classrooms or international banks. It is everywhere and influences everything we do and see, from the cinema screen to the streets. This book reveals why many of the most puzzling parts of everyday life actually make perfect (economic) sense.[...]

Why does the top one per cent of the population capture such a disproportionate amount of the wealth? Why do top athletes win dozens of sponsorship deals, yet competitors who finish just moments behind struggle to attract a single deal? Why does one product become a runaway success, while others flo[...]

Vad sker i ett samhälle när de som redan är rika blir ännu rikare och allt mer avlägsnar sig från folkflertalet och dess villkor? I Frånsprungen visar Robert H. Frank hur den ökade ojämlikheten i USA har drivit fram en "utgiftskapprustning" där medelklassen utarmas i sina försök att hål[...]

Why does society oscillate between intense interest in public issues and almost total concentration on private goals? In this classic work, Albert O. Hirschman offers a stimulating social, political, and economic analysis dealing with how and why frustrations of private concerns lead to public invol[...]