Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techn[...]

Amazing deeds of heroism and horrific acts of terrorism. Undying love, friendships gone wrong, and inspirational leadership. Social Psychology: Goals in Interaction introduces the student to the fascinating mysteries of social behavior. By revealing the motives behind social behavior—why people[...]

Shows how the psychology of persuasion can provide insights for those interested in improving their ability to persuade others - whether in the workplace, at home or even on the internet.[...]