Sökresultat för: Pauline Elliott
Higher Modern Studies (Pocket)
avFrank Cooney, Paul Creaney, Graeme Pont, Pauline Elliott
ISBN: 9780340991961 - UTGIVEN: 2011-02-25An up-to-date core textbook for Higher Modern Studies, co-written by four respected writers, including two of the highly acclaimed Pulse textbook authors, Frank Cooney and Graeme Pont.[...]
Critical Marketing (Häftad)
avMichael Saren, Pauline Maclaran, Richard Elliott
ISBN: 9780750680660 - UTGIVEN: 200705Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized for not taking a more critical approach to the subject. This is because most conventional marketing thinking takes a broadly managerial perspective wi[...]
