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  1. Persuasive Communication (Pocket)

    av

    James B. Stiff, Paul A. Mongeau, James B. Stiff

    ISBN: 9781572307025 - UTGIVEN: 2002-10

    Now in a revised and expanded second edition, this popular text provides a comprehensive introduction to the study of persuasive messages and their effects. Concepts and methods from communication and social psychology are seamlessly integrated to give students a solid grasp of foundational issues i[...]

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    från 627.00 kr