For Marketing and Business Ethics courses in business or philosophy departments. This text explores ethical issues facing marketing practitioners. It presents ethical theory in marketing context. Coverage includes advertising, product safety and targeting markets as well as marketing research, produ[...]

Covers zoonotic viruses and the diseases they cause, and viruses and viral diseases of laboratory animals, poultry, and wildlife. Divided into 2 parts, this work presents fundamental principles of virology related to animal infection and disease in Part I. Part II details the properties and clinical[...]