Sökresultat för: Matthew D. Shank
Sports Marketing (Pocket)
avMatthew D. Shank, Mark R. Lyberger, Matthew D. Shank
ISBN: 9781138015968 - UTGIVEN: 2014-10Now in a fully revised and updated 5th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and engaging introduction to sports marketing currently available. It is the only introductory textbook to adopt a strategic approach, explaining clearly how every eleme[...]
Sports Marketing (Inbunden)
avMatthew D. Shank
ISBN: 9780132147620 - UTGIVEN: 2014-02-01For courses in Sports Marketing. Shank provides a framework or conceptual model of the strategic marketing process that can be applied to the sports industry.[...]
Sports Marketing (Häftad)
avMatthew D. Shank
ISBN: 9780138137458 - UTGIVEN: 200803For courses in Sports Marketing.Shank provides a framework or conceptual model of the strategic marketing process that can be applied to the sports industry.[...]
