Most of us recognize that organizations are everywhere. You meet them on every street corner in the form of families and shops, study in them, work for them, buy from them, pay taxes to them. But have you given much thought to where they came from, what they are today, and what they might become in [...]

The Three Faces of Leadership takes readers inside the minds of CEOs who have been celebrated by the Harvard Business Review over the last decade of the twentieth century. Drawing on interviews with these famous CEOs, Mary Jo Hatch, Monika Kostera and Andrzej K. Kozminski demonstrate how business le[...]

Et corporate brand er et af de vigtigste aktiver i mange virksomheder. I denne bog har forfatterne Majken Schultz og Mary Jo Hatch i dialog med ledere fra verdensbrands som fx LEGO Gruppen, Novo Nordisk, Nissan og Johnson & Johnson udviklet en model, der kan vurdere, hvor gode virksomhederne er til [...]

This book challenges current beliefs about organizational identity, reputation, and branding. It contains a wealth of new ideas for finding the elusive answers to questions troubling contemporary organizations. How does an organization create a strong reputation? What are the implications of corpora[...]

Denna introducerande bok i organisationsteori har som sin utgångspunkt tre olika perspektiv; det modernistiska, det symboliskt-tolkande och det postmoderna. Författaren vill visa hur en användning av dessa olika perspektiv kan bidra till vår förståelse för hur organisationer fungerar. Boken [...]