A unique approach to a hands-on course, written by the same author of "Business and Administrative Communication", this completely new approach is devised and created with the assistance of a community college colleague. The innovative module structure allows instructors to focus on specific skills [...]
Focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes. This title covers the topics in all forms of business communication.[...]
Freedom. Flexibility. Focus. Business Communication: Building Critical Skills was built to provide the ultimate in freedom, flexibility, and focused classroom. Broken into 30 modular chapters, this text provides topic-focused modules, allowing instructors to customize their resources piece-by-pie[...]