For undergraduate Advertising and Integrated Marketing Communication courses.This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.Examine advertis[...]

This package includes a physical copy of Integrated Advertisings, Global Edition, by Clow as well as access to the eText and MyEconLab. For undergraduate Advertising and Integrated Marketing Communication courses.  This Global Edition has been edited to include enhancements making it more releva[...]