An introduction to the practices and perspectives of advertising. It explores the industry and those who work in it and examines the reasons why companies and organizations advertise; how they research their markets; where they advertise and in which media; and the principles and techniques of persu[...]

How the media are organised and funded is central to understanding their role in society. Critical Political Economy of the Media provides a clear, comprehensive and insightful introduction to the political economic analysis of contemporary media. Jonathan Hardy undertakes a critical survey of poli[...]

First published in 1972, Jonathan Gathorne-Hardy's The Rise and Fall of the British Nanny became an instant classic of social history - a groundbreaking study of the golden era of an extraordinary and exclusive British institution. Drawing upon extensive paper research and interviews with former nan[...]

"DK Eyewitness Travel Guide: Thailand" is your indispensable guide to this beautiful part of the world. The fully updated guide includes 3-D cutaway illustrations, floor plans, and reconstructions of the must-see sights, plus street-by-street maps of major cities and towns. This new, expanded editio[...]