Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.[...]
50 proven strategies for raising big money with businesses There's a reason why nonprofits aren't getting big checks from companies anymore. Companies are abandoning or slashing corporate giving budgets and instead focusing on win-win pacts that drive sales and change the world.[...]