Whether you're new to the field or a seasoned executive, this book will give you a firm grasp on what it takes to make an organization perform. It presents the basic principles of management simply, but not simplistically. Why did an eBay succeed where a Webvan did not? Why do you need "both "a busi[...]

This is a book-length executive summary of Porter's core concepts. Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter's frameworks are the foundation.[...]

Michael Porter, professor vid Harvard Business School, är kanske världens främste auktoritet inom modernt tänkande om strategi och konkurrenskraft. Han har en unik position - bland akademiker är han den mest citerade forskaren inom både nationalekonomin och företagsekonomin, och hans idéer t[...]