This is the first text to offer a comprehensive socio-cultural and historical analysis of the current fitness culture. Fitness today is not simply about health clubs and exercise classes, or measures of body mass index and cardiovascular endurance. "Fit for Consumption" conceptualizes fitness as a f[...]
The operations of cultural intermediaries in commodity chains have recently been of increasing focus for the sociology of culture and cultural studies. This edited title brings together the main ideas and key debates within the field, providing the students with: * a timely overview of the conceptua[...]