Want to know how to influence other people's behaviour?
In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world e[...]
"Treåringen min er ikke videre begeistret for tran. Hvordan fjerner jeg tranflekker fra klærne?""Vår kjære sønn har dekorert vår kremfargede sofa med en vannfast penn. Kan jeg få det bort?""Hvordan får jeg vekk en inngrodd tyggegummiflekk fra min nye skinnjakke? ""Jeg vil gjerne vite hvordan[...]
Perfect for anyone fascinated by the Royal Wedding, the tragic lives of Henry VIII and his six wives are reimagined by seven acclaimed and bestselling authors in this riveting novel. He was King Henry VIII, a charismatic and extravagant ruler obsessed with both his power as king and with siring a m[...]