Sökresultat för: Jason D. Hunter
Advanced Theory and Practice in Sport Marketing (Häftad)
avEric C. Schwarz, Jason D. Hunter, Alan Lafleur
ISBN: 9780415518482 - UTGIVEN: 201208Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised and updated second edition, Advanced Theory and Practice in Sport Marketing is still the only text to introduce key theory and best practice a[...]
Advanced Theory and Practice in Sport Marketing (Häftad)
avEric C. Schwarz, Jason D. Hunter
ISBN: 9780750684910 - UTGIVEN: 200802"Advanced Theory and Practice in Sport Marketing" is the first book to address this increasingly popular subject at an advanced level. Where existing sport marketing texts restate concepts learned at an introductory marketing level, this book goes beyond, by expanding the knowledge of the student wi[...]
