The first edition of The Secrets of Word-of-Mouth Marketing provided readers with step-by-step guidance for constructing a word-of-mouth marketing campaign that would penetrate successive audience tiers and build sales exponentially. Extensively revised to reflect the profound changes in the marketp[...]

After a traumatic early childhood spent living in poverty in a Preston cellar, the suddenly orphaned George Silverman grows up convinced that he is at fault for all the misfortunes in his life. Hoodwinked by hypocritical clergymen and exploited by his employer, he finds himself forsaking love and fa[...]