Optimise your thinking, decision making and problem solving with the inventor of the term 'lateral thinking'.[...]
The seminal book that introduced a new way of reasoning and decision making. "Dr. de Bono does not claim to be able to turn us all into Miltons, Da Vincis, and Einsteins. . . . The Muse never appears to most of us--hence the value of this book."--"Times Educational Supplement"[...]
Traditional thinking habits of businesses need to be greatly improved. Analysis and judgement are no longer enough to make important corporate decisions; you can analyse the past but you have to design the future. Corporate decisions depend on values. Disputes and conflicts often arise because of a [...]
People spend a fortune on their bodies, their faces, their hair, their clothes. Cosmetics, plastic surgery, diets, gym membership - everyone's trying to be more attractive. But there's an easier way to become a beautiful person. It doesn't have to be physical. No matter how you look, if you have a m[...]
H+ (Plus) A New Religion? provides a framework for achievement through daily acts of help or contribution. Whether this is offering other people something to laugh at or helping an elderly person cross the road, through these altruistic acts comes a sense of achievement, and from achievement comes s[...]
Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned. In "How to Have Creative Ideas" Edward de Bono - the leading authority on creative thinking[...]
The world is full of problems and conflicts. So why can we not solve them? According to Edward de Bono, world thinking cannot solve world problems because world thinking is itself the problem. And this is getting worse: we are so accustomed to readily available information online that we search imme[...]
Attention is a key part of thinking clearly and productively, and yet we pay very little attention to attention itself. This book presents a 'six frames' technique that helps extract real value from the masses of facts.[...]
If you want to be the best, focus on your most valuable asset: the power of your creative mind. This title shows how creativity is a learnable skill - one that everyone can use to improve their performance. It explains how you can unlock your own creativity to reap the personal and professional rewa[...]
Why do some people always seem to have new ideas while others of equal intelligence never do? Lateral Thinking is Edward de Bono's original portrayal of what lateral thinking is, how it works and how to use it to develop your own potential for thinking and problem solving. First published in 1967 as[...]
In this book Dr. Edward de Bono, who is well known world-wide for his origination of lateral thinking, puts forward a direct challenge to what he calls the rock logic of Western thinking. Rock logic is based on rigid categories, absolutes, arguement and adversarial point scoring. Edward de Bono beli[...]
"A practical handbook for parents to use in training their children (ages nine and up) in effective thinking, although adults will surely benefit from the concepts as well."--"Library Journal."[...]
The last millennium has not been a great success. We have advanced in science and technology, but not much in human behaviour. Is it possible that this has been due to poor thinking? Edward de Bono maintains that the thinking of the last millennium has been concerned with what is. This is the thinki[...]
The multi million-copy bestseller "Six Thinking Hats" by Edward de Bono, author of "Lateral Thinking" and "I Am Right You Are Wrong", teaches you how to run better meetings and make better decisions. Meetings are a crucial part of all our lives, but too often they go nowhere and waste valuable time.[...]
This is the classic work that gives your child independence of mind. "Teach Your Child How To Think", from world-renowned writer and philosopher Edward de Bono. The greatest gift we can give our children is the ability to think for themselves. Unfortunately, this is not something that can be learned[...]
The classic work about improving creativity from world-renowned writer and philosopher Edward de Bono. In schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then? La[...]
"Simplicity" is the classic work about making the complicated simple, from world-renowned writer and philosopher Edward de Bono. From confusing manuals to uninterpretable jargon to bureaucratic red-tape, modern life can be highly complicated and frustrating. For many of us it is almost impossible to[...]
"Teach Yourself to Think" is the classic work of intelligent self-empowerment from world-renowned writer and philosopher Edward de Bono. Our happiness and success depend on clear thinking. But too many of us are compromised by confusion, trying to do too much at once, and not knowing what to do next[...]
"How to be More Interesting" is the classic work about changing yourself and how others see you from the world-renowned writer and philosopher Edward de Bono. It is often thought that intelligence, beauty and confidence make you more interesting. This is not true. Being interesting is nothing to do [...]
"I Am Right, You Are Wrong" is the classic work about choice in business and in life from world-renowned writer and philosopher Edward de Bono. Most of our everyday decision-making tends to be confrontational. Whether in large meetings, one-to-one or even in our own heads, opposite view points are p[...]
A leading authority on lateral thinking streamlines the decision-making process by identifying the central aspects of problem-solving and, by using real-life scenarios, describes how to focus thinking on each aspect individually, then link them into a productive progression. Reprint. 25,000 first pr[...]
Use the power of creative thinking to become more attractive with a makeover for your mind It doesn t need a high IQ, or reams of knowledge, or a great personality. All it needs is creativity, imagination and empathy all techniques that anyone can learn. Here Edward de Bono, world-famous for changi[...]
TAP INTO YOUR CREATIVE POTENTIAL
Creativity was once thought to be a talent bestowed upon a lucky few. Today it is understood as a skill that we can all learn, develop and apply. And in today's economy--with information available to everyone and support services outsourced overseas--crea[...]
Presents the author's original theories on how the brain functions, processes information and organises it. This book explains why the brain, the 'mechanism', can only work in certain ways and introduces the four basic types of thinking, namely 'natural thinking', 'logical thinking', 'mathematical t[...]