Sökresultat för: David Mazursky
Creativity in Product Innovation (Häftad)
avJacob Goldenberg, David Mazursky
ISBN: 9780521002493 - UTGIVEN: 200201Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain âregularitiesâ in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are describ[...]
Cracking the Ad Code (Häftad)
avJacob Goldenberg, Ammon Levav, David Mazursky
ISBN: 9780521675970 - UTGIVEN: 200904Do you need to produce successful creative ideas in advertising? If so, then you need this book. For the first time, the secret of inventing new creative campaigns is unlocked, and practical tools are presented to allow quick production of creative ideas in marketing communications. Along with over [...]
Cracking the Ad Code (Inbunden)
avJacob Goldenberg, Ammon Levav, David Mazursky, Sorin Solomon
ISBN: 9780521859059 - UTGIVEN: 2009-04-27
