A guide to various aspects of business planning suitable for entrepreneurs, senior executives and students. It is based on methodology developed at Cranfield School of Management and using successful real-life business plans. It brings together the process and procedures required to produce that per[...]
This volume discusses the interface between human development and socio-cultural processes by exploring the writings of Gerard Duveen, an internationally renowned figure, whose untimely death left a void in the fields of socio-developmental psychology, cultural psychology, and research into social r[...]
From finding an estate agent and arranging a mortgage to negotiating the best price and moving in, this book offers practical advice on various aspects of the Spanish property market. It leads you through the legal, logistical, and financial minefields, helping you maximise your time and your money [...]
Includes advice on tax, employment law, and accounts. From drafting your business plan to hiring a workforce, managing costs, and taking your service or product to market, this guide gives you what you need to get your business up and running - and growing.[...]
Suitable for business beginners and established businesses reviewing their long term plans in a changing business environment, this business plan kit provides readers with things they need to kick start the planning process.[...]
Offers essential business information from planning and setting up through to marketing and expanding. This title contains: "Starting a Business For Dummies, 2nd Edition"; "Business Plans For Dummies"; and, "Digital Marketing For Dummies".[...]
Offers information on formulating a solid business plan to build a secure business - even in an economic downturn. This guide also offers fresh advice on reading the competitive marketplace and assessing your business in the economic climate.[...]
A best-selling guide from business start-up expert Colin Barrow covering everything budding entrepreneurs need to know to get their business up and running. Whether you are just starting out, planning a new venture, setting up at home or extending a current business online, this book is all you ne[...]
"The 30 Day MBA in Business Finance" helps readers learn the major points of a business finance curriculum without the expense. It shows them how to become a financial strategist, how to move out of their disciplinary straightjacket, and how to become a top manager. Though based on UK accounting pra[...]
"The 30 Day MBA in Marketing" provides a complete marketing 'course' spanning twelve disciplinary areas, and including such hot topics as Buyer behaviour, Marketing strategy, Promotion and advertising, Pricing, Managing the marketing organization and Marketing and the law. Each chapter includes at l[...]
With the rate of new business start ups being unaffected by the recession, more than a quarter of a million people in the UK start a business from home each year and four times that number giving it serious consideration. This title identifies business opportunities, gives advice on preparation and [...]
Entrepreneurs need to be financially literate. The most common cause of business failure is poor financial control stemming from an ignorance of the basics of business finance. This title is intended to help those who find business finance confusing.[...]
Drawing on the twelve core disciplines of business, including business law, economics, marketing and finance, this edition shows you to use key business concepts and tools to assess business decisions and implement strategy. It provides coverage of the key optional modules: Mergers and Acquisitions [...]
Aimed at students of small business management and enterprise development interested in or planning to start their own business, and at owner/managers of existing businesses, this book offers a detailed insight into key challenges to be faced, explains solutions to those challenges, and maps out a r[...]