"The Future of Competition" argues that in a world in which information is readily available to everyone, the role of the customer has changed dramatically. Once passive recipients of the products and services companies created for them - customers are now active participants who actually co-create [...]

Drawing on Prahalad's breakthrough insights in The Fortune at the Bottom of the Pyramid, great companies worldwide have sought to identify, build, and profit from new markets amongst the world's several billion poorest people, while at the same time helping to alleviate poverty. Five years after its[...]

New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C. K. Prahalad, whose much-revered thinking [...]

Kilpajuoksu tulevasta (Competing for the Future) on arvostettujen strategikkojen Gary Hamelin ja C.K. Prahaladin maailmanlaajuinen menestysteos. Hamel ja Prahalad ohjaavat yritysjohtajia kysymään itseltään sellaisia kysymyksiä, joiden avulla luodaan näkemys tulevaisuudesta ja laaditaan suunnit[...]