Sökresultat för: Brian Garrod
Tourism Marketing (Pocket)
avAlan Fyall, Brian Garrod, Alan Fyall
ISBN: 9781873150894 - UTGIVEN: 2005-02This book provides a thorough and detailed understanding of tourism marketing principles and practice within the context of inter-organisational collaboration. The book begins with an overview of existing marketing and strategic marketing theory and practice before introducing concepts, theories and[...]
New Frontiers in Marine Tourism (Inbunden)
avBrian (EDT) Garrod, Stefan (EDT) Gossling, Brian (EDT) Garrod
ISBN: 9780080453576 - UTGIVEN: 2007-10'New Frontiers in Marine Tourism' is the first book of this kind to address and analyse this burgeoning tourism sector comprehensively. By integrating aspects such as the sustainability, safety, education, experiences and management of diving tourism the text highlights a variety of pressing topics [...]
