Sökresultat för: Barry J. Babin
Exploring Marketing Research (Pocket)
avWilliam G. Zikmund, Barry J. Babin
ISBN: 9780324788617 - UTGIVEN: 2009-06-15Deals with the design, collection, analysis, and reporting of marketing research data relevant to a firm's current and future needs. This text helps students learn about traditional types of marketing research, such as designing questionnaires, as well as the technological developments that facilita[...]
Business Research Methods (Övrigt)
avBarry J. Babin, Mitch Griffin, William G. Zikmund
ISBN: 9781133190943 - UTGIVEN: 201205
Essentials of Marketing Research (Övrigt)
avBarry J. Babin, William G. Zikmund
ISBN: 9781133273431 - UTGIVEN: 201205
Business Research Methods (Pocket)
avWilliam G. Zikmund, Barry J. Babin
ISBN: 9781439080702 - UTGIVEN: 2009-10-28Provides comprehensive coverage of business research. This title features student-friendly design that contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. It is suitable for undergraduate and first year MBA courses in m[...]
