Sales forces that simply communicate value to customers are doomed to fail - sales must begin to create customer value to survive. In today's markets, success can no longer be obtained by salespeople communicating the value of a product or service - it rests on the critical ability to create value f[...]

Put into practice today's winning strategy for achieving success in high-end sales! The SPIN Selling Fieldbook is your guide to the method that has revolutionized big-ticket sales in the United States and globally. It's the method being used by one-half of all Fortune 500 companies to train their s[...]

A properly implemented and managed RCM program can save millions in unscheduled maintenance and breakdowns. However, many have found the process daunting. Written by an expert with over 30 years of experience, this book introduces innovative approaches to simplify the RCM process such as: single vs.[...]

The definitive survey of diagnostic dermatopathology--now extensively revised with expanded full-color art Includes Online Image Bank containing all the images in the book A Doody's Core Title for 2011! 4 STAR DOODY'S REVIEW! "This is an excellent textbook of dermatopathology in a highly competitive[...]

A BUSINESSWEEK BESTSELLER! Anyone can learn to invest wisely with this bestselling investment system! Through every type of market, William J. O'Neil's national bestseller, How to MakeMoney in Stocks, has shown over 2 million investors the secrets to building wealth.O'Neil's powerful CAN SLIM(R) In[...]

This is the definitive guide to JavaServer Faces 2.0. Fully revised and updated for all of the changes in JavaServer Faces (JSF) 2.0, this comprehensive volume covers every aspect of the official standard Web development architecture for JavaEE. Inside this authoritative resource, the co-spec lead f[...]

This is a groundbreaking four-step program for breaking self-destructive habits, increasing productivity and creativity, and performing at your personal best. We often make our worst decisions when we act from a weak sense of self, and our best decision when we are confident and self-assured. Using [...]

Provides you with the tools you need to communicate in the 20 most commonly spoken languages in the U.S. - with no foreign language knowledge required. This title features questions that are designed so that non-English speaking patients can respond with a simple head nod, a "yes" or "no" response, [...]

Proven Methods for Stock Market Success! "Amy's book is a treasure trove of success stories you should read carefully - each of these investors share what could help you find the top 2% of great stocks." (William J. O'Neil, Chairman & Founder of Investor's Business Daily and author of How to Make Mo[...]

Proven methodologies, technical rigor, and from-the-trenches experience to countering mobile security exploits-from the bestselling coauthor of the original Hacking Exposed Hacking Exposed Mobile focuses on the security of applications running on mobile devices, specifically mobile phones. This boo[...]

Many countries are currently exploring the option to dispose of highly radioactive solid wastes deep underground in purpose built, engineered repositories. A number of surface and shallow repositories for less radioactive wastes are already in operation. One of the challenges facing the nuclear indu[...]

Benjamin Britten, the greatest twentieth-century English composer and one of the outstanding musicians of his age, was born in Lowestoft, Suffolk, in 1913. This title follows Britten through school and college days, involvement with Auden Generation in 1930s and self-imposed wartime exile in America[...]

This biography tells the story of Neil Young's life and career: from his childhood in Canada to the founding of folk-rock pioneers Buffalo Springfield; the success of Crosby, Stills, Nash and Young; to the Geffen years; and his unprecedented 1990s "comeback".[...]