Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 11e delivers comprehensive, cutting-edge coverage that equips readers with a solid understanding of today's fast-paced B2B market. Highlighting the similarities--and emphasizing the differences--between consu[...]

The commonly held view that Wittgensteinian philosophy of religion entails an irrationalist defense of religion known as 'fideism' loses plausibility when contrasted with recent scholarship on Wittgenstein's corpus, biography, and other sources. This book reevaluates the place of Wittgenstein in the[...]

Developed to compliment Volume 8 (General Engineering Knowledge), this indispensable book comprehensively covers the motor engineering syllabus for marine engineering officer cadets. Starting with the theoretical and practical thermodynamic operating cycles, the book is structured to give a descript[...]

This book offers a masterful introduction to the cell biology that you need to know! This critically acclaimed text offers you a modern and unique approach to the study of cell biology. It emphasises that cellular structure, function, and dysfunction ultimately result from specific macromolecular in[...]

Living with diabetes is a balancing act of monitoring blood glucose, food intake, and medication. It makes sense that individuals who have diabetes do best when they understand their condition and how to control it. The Johns Hopkins Guide to Diabetes is a comprehensive and easy-to-read guide to thi[...]

Ideal for quick reference in the clinical setting, this portable companion to Carolyn Jarvis' "Physical Examination and Health Assessment, 6th Edition" summarizes essential assessment skills and techniques for the most effective physical examinations. This title helps to access full-color pathology [...]

An ideal text for advanced undergraduates, the book provides the foundations needed to understand the acoustics of rooms and musical instruments as well as the basics for scientists and engineers interested in noise and vibration. The new edition contains four new chapters devoted primarily to appli[...]