How can human communities sustain a long-term existence on a small planet? This challenge grows ever more urgent as the threat of global warming increases. Planning for Sustainability presents a wide-ranging, intellectually well-grounded and accessible introduction to the concept of planning for mor[...]
Praise for previous editions of "Designing Brand Identity" (Wall Street Journal, Best-Seller, Spotlight 1/23/2011) "An inspiring and powerful toolkit."
"--The Marketer""Alina Wheeler provides a practical structure for the brand building process."
--Al Ries, coauthor, "Positioning""Wheeler's bo[...]
"Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning."
--The Influential Marketing Blog (May 2011)A company's brand is its most valuable as[...]
IBS Cookbook For Dummies provides those affected by IBS with easy-to-follow, easy-to-understand recipes to create meals using foods and methods that decrease the risk of experiencing the discomfort of symptoms associated with the disorder.[...]
The Second Edition of Kaplan's Urban Geography text aims to uncover the excitement and richness found in cities, while tackling the wide variety of urban challenges. This text offers a comprehensive treatment of urban geography, covering the field both as it has evolved and as it exists today and fu[...]
Contains a six-part pedagogical framework that guides students through the process of historical inquiry and explanation: The Problem, Background, The Method, The Evidence, Questions to Consider, and Epilogue.[...]
Contains a six-part pedagogical framework that guides readers through the process of historical inquiry and explanation. This title emphasizes historical study as interpretation rather than memorization of data.[...]
The Pacific Northwest draws visitors every year to its sparkling coves and waterways, pristine mountains and broad beaches and charms them with its quirky towns and spirited communities. "The Most Beautiful Villages and Towns of the Pacific Northwest" is a tour in words and photographs of the pictur[...]
London is the world's leading creative hub, aided by the winning combination of British sophistication and capital cosmopolitanism not to mention the energy generated by the Olympic Games and talents from around the world make the city their home. Nowhere is this more apparent than in the spaces in [...]
Fishes is a practical introduction to the study of fish remains from archaeological sites, designed for archaeologists and archaezoologists working in the field and in the laboratory. It provides clear guidelines for the identification of remains and how to interpret them. The identification and ana[...]
From supernovae and gamma-ray bursts to the accelerating Universe, this is an exploration of the intellectual threads that lead to some of the most exciting ideas in modern astrophysics and cosmology. This fully updated second edition incorporates new material on binary stars, black holes, gamma-ray[...]
What is knowledge? Why do we want it? Is knowledge possible? How do we get it? What about other epistemic values like understanding and certainty? Why are so many epistemologists worried about luck? In ON EPISTEMOLOGY Linda Zagzebski situates epistemological questions within the broader framework of[...]
Helps students develop a foundation in enterprise risk management as it relates to business processes and their information systems. This book includes coverage that centers around three of the areas that are critical in accounting information systems: enterprise systems, e-Business systems, and con[...]
For the first time ever, the world of the original, classic "Star Wars" movies - Episode IV, V, and VI - comes to a "Scholastic" series for young readers. Expect new missions, new revelations, and a whole new side of the saga.[...]
A Christmas adventure by a favorite author-illustrator team. It's a typical Christmas Eve at the North Pole. That is, until Santa suddenly disappears Luckily, his polar pals are on the case. But will the furry friends rescue dear old Santa before it's too late for him to make his special deliveries[...]
It is 1919 and the Great War has come to a close. But in the shadows of the world's major cities, the killing has just begun. In this perilous time, as the division between order and chaos grows increasingly slim, a select group of visionaries have taken it upon themselves to ensure the safety of hu[...]
This successful western history version of the popular Discovering series provides a broad range of both visual and written sources within a unique pedagogical framework. Its unique structure promotes critical thinking, sharpens analytical skills, and builds student interest in the subject matter. T[...]