In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob[...]

Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versati[...]

The topic of place branding is moving from infancy to adolescence. Many cities, and nations have established their place brand. This book brings the fundamentals of place branding together in an academic format.[...]

The Place Branding Yearbook 2010 examines the case for applying brand and marketing strategies and tactics to the economic, social, political and cultural development of places such as communities, villages, towns, cities, regions, countries, academic institutions and other locations to help them co[...]

The idea rests on a simple paradox, namely, that in many situations the conscious pursuit of self-interest is incompatible with its attainment. We are all comfortable with the notion that someone who strives to be spontaneous can never succeed. So too, on brief reflection, will it become apparent th[...]

Forensic mental health experts have gained increasing visibility in the legal arena, particularly in the area of assessment. Handbook of Forensic Assessment addresses this topic from a psychiatric as well as psychological perspective.[...]

The turn of the twenty-first century witnessed a spectacular rise in gross consumption. With the super-rich setting the pace, everyone spent furiously in a desperate attempt to keep up. As cars and houses grew larger and more expensive, the costs were enormous - not only monetarily but also socially[...]

Who was the greater economist - Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, "New York Times" economics columnist and best-selling author of "The Economic Naturalist", predicts that within the next century Darwin wi[...]

"Assessment and Treatment of Muscle Imbalance: The Janda Approach" blends postural techniques, neurology, and functional capabilities in order to alleviate chronic musculoskeletal pain and promote greater functionality. Developed by Vladimir Janda, respected neurologist and physiotherapist, the Jand[...]

Shows how our personal choices about everything from paying for food and housing to large-scale policy decisions about taxation and the regulation of markets all boil down to the same simple economic principles, often resulting in the same wasteful mistakes.[...]

For anyone who has experienced a significant loss, this wonderfully informative and accessible book is a guide to understanding and overcoming grief.
The death of someone close -- a familiy member, spouse, or partner -- can result in feelings of overwhelming grief. At the same time, society unre[...]