We are pleased to introduce a new series focusing on advertising and commu- cation from an international perspective. This book is the first volume in a series entitled Advances in Advertising Research, published by the EAA (European Advertising Academy). New volumes in this series will appear on an[...]

The book offers insight into the doing of qualitative research by focusing on stories of moments that are experienced as generative. It offers an array of 40 stories from both new and established scholars.[...]

What makes qualitative research really worth doing? When do people feel most alive and energized in their research? Research Alive offers insight into the doing of qualitative research by focusing on stories of moments that are experienced as generative. A focus on generative moments illuminates wh[...]

A fully-updated and reworked version of the classic book by Stephen Kemmis and Robin McTaggart, now joined by Rhonda Nixon, "The Action Research Planner "is a detailed guide to developing and conducting a critical participatory action research project. The authors outline new views on participation [...]

Containing annotated listings of 3500 key sources, this work is organized into chapters by category of source, including: dictionaries and encyclopaedias; histories and chronologies; sources of systematic and historical musicology; bibliographies of music, music literature, and music business.[...]

This solved problem study guide helps you ace operations research courses! Completely worked problems show you each and every step to hundreds of solutions! Tackling the broad range of allocation problems that actually confront engineers, programmers, and analysts in today's business and industrial [...]

Now in its ninth successful edition, "Research Methods in Psychology" unites students' passion for psychology with their interest in answering questions about behavior and mental processes. The text introduces students to an array of methodological tools psychologists use in their research - from th[...]

"Research Design and Methods: A Process Approach" guides students through the research process, from conceiving of and developing a research idea, to designing and conducting a study, to analyzing and reporting data. The authors present students with information on the numerous decisions they must m[...]

"How to Design and Evaluate Research in Education" provides a comprehensive introduction to educational research. The text covers the most widely used research methodologies and discusses each step in the research process in detail. Step-by-step analysis of real research studies provides students wi[...]

Focuses on applying foundational research methods to real-life examples. This book creates a practical, and applied focus on educating students in the concepts of research methods, and developing students into consumers of research themselves.[...]

Provides help for those preparing a biomedical paper by giving specific advice on organizing the components of the paper, effective writing techniques, writing an effective results sections, documentation issues, and sentence structure. This book includes examples from the literature including many [...]