Thought provoking - "Time Magazine". Welcome to the attention economy, in which the new scarcest resource isn't ideas or talent, but attention itself. This groundbreaking book argues that today's businesses are headed for disaster - unless they overcome the dangerously high attention deficits that t[...]
"If the devil wants blood to drink, it won't be mine " While Conan fights to survive in a hostile kingdom, far away a similar dire circumstance is faced by an adventurer whose fate will determine Conan's very existence. But this land is not of the Hyborian Age--it is 1920s Mexico, and the adventurer[...]
Empathy in the Treatment of Trauma and PTSD examines how professionals are psychologically impacted by their work with trauma clients. A national research study provides empirical evidence, documenting the struggle for professionals to maintain therapeutic equilibrium and empathic attunement with t[...]
Now in full-color with over 750 vivid images located near their text descriptions, Small Animal Diagnostic Ultrasound, 3rd Edition is the must-have resource for coverage of the basic principles of ultrasonography in small animal medical care. Using a logical body-systems approach, where chapters are[...]
Aimed at sailboat owners of all kinds, this reference book contains 200 entries packed with solid practical advice and valuable tips. Each entry is categorized alphabetically and prefaced by an arresting statement such as "People always lie about how fast their boats are." The reference format offer[...]
Det här är den första boken på svenska som presenterar hur counselling kan tillämpas inom socialt arbete. Counselling är ett kunskapsområde som handlar om hur vi kan förstå, analysera och utvärdera själva mötet mellan behandlare och klient. Här ingår praktiska bemötandestr[...]
Updated to match the new 2012 specifications for Principles of Applied Science & Application of Science, this bright and engaging student book presents science in real contexts at a suitable level for BTEC to support new assessments and progression from Pass to Merit and Distinction.[...]
In 1810, John Jacob Astor sent out two advance parties to settle the wild, unclaimed western coast of North America. More than half of his men died violent deaths. The others survived starvation, madness, and greed to shape the destiny of a continent.At a time when the edge of American settlement ba[...]
This second edition of "Strategy: Analysis and Practice" provides up-to-date coverage of strategy with an incisive and analytical approach. The author team combines their extensive experience of teaching and consulting in strategy with cutting edge research to form a comprehensive text suitable for [...]
Offers a reference for biomedical, clinical and mechanical engineer's. This title contains the ebooks of the following 5 titles: Szabo, "Diagnostic Ultrasound Imaging"; Bankman, "Medical Imaging Processing"; Perez, "Design of Medical Devices"; Semmlow, "Circuit, Signals & Systems for Bioengineers"; [...]
Businesses and the HCI and Interaction Design communities have embraced design and design research. Design research as a field blends methodologies from several disciplines - sociology, engineering, software, philosophy, industrial design, and HCI/interaction design - so designers can learn from pas[...]
"Explaining the intersection of these two worlds--service-orientation and .NET technologies--is exactly what this book does. Its team of specialist authors provides a concrete, usable guide to this combination, ranging from the fundamentals of service-orientation to the more rarified air of .NET ser[...]
A comprehensive and practical, step-by-step guide to pricing analysis and strategy development.
The Strategy and Tactics of Pricing shows readers how to manage markets strategicallyârather than simply calculate pricing based on product and profitâin order to improve their competitiv[...]
Global supply chain decision-makers and practitioners are about to face brutally tough new challenges. They will be called upon to manage supply and demand in a world marked by demographic and economic shifts that will turn their supply and demand markets upside down. They will have to secure crucia[...]
For undergraduate introduction to Market Pricing courses. A comprehensive and practical, step-by-step guide to pricing analysis and strategy development. The Strategy and Tactics of Pricing shows readers how to manage markets strategically--rather than simply calculate pricing based on product and[...]
Today, nearly forty years after his death, Nobel Prize winner John Steinbeck remains one of America's greatest writers and cultural figures. We have begun publishing his many works for the first time as blackspine Penguin Classics featuring eye-catching, newly commissioned art. This season we contin[...]
As the Elizabethan era gave way to the reign of James I, England grappled with corruption within the royal court and widespread religious anxiety. Dramatists responded with morally complex plays of dark wit and violent spectacle, exploring the nature of death, the abuse of power and vigilante justic[...]
Scarlet is the colour of sin, and the letter 'A' stands for 'Adultery'. In the 1600s, in Boston, Massachusetts, love was allowed only between a husband and a wife. A child born outside marriage was a child of sin. Hester Prynne must wear the scarlet letter on her dress for the rest of her life. How [...]
This book is a practical guide that will assist mental health and addiction clinicians to identify, interpret, and apply the best research evidence to their own work. Three clinical case vignettes are woven throughout, helping to illustrate the suggestions provided.[...]
This book covers both the legal and practical aspects of public order policing. The first part will deal with 'General Themes in Public Order Law' covering the legal principles and the key legislation. The second part will cover 'Public Order Policing in Context' and will look at considerations in s[...]