Graphic design is a complex and dynamic subject. Far-reaching in its influence and broad-ranging in the creative skills it encompasses, it is an exciting and challenging area in which to study. The Basics Graphic Design Box Set contains all three books from the Basics Graphic Design series: Approach[...]
Knowing how to design effective training instruction is a core competency for every trainer. Here's a down-to-basics title that keeps its focus on the bottom-line skills of the design craft, beginning with planning and need analysis; to writing, designing, and evaluating course materials; to marketi[...]
Basics of Game Design is for anyone wanting to become a professional game designer. Focusing on creating the game mechanics for data-driven games, it covers role-playing, real-time strategy, first-person shooter, simulation, and other games. Written by a 25-year veteran of the game industry, the gui[...]
Master the 3 C's of Head-Turning Design Cover your basics with the book that covers everything from typography and color to layout and business issues Jim Krause, author of the popular "Index" series, guides you through the understanding and practice of the three elements every successful visual de[...]
3D Design Basics explores basic three-dimensional options for presenting design ideas, including models, paraline drawings, and perspective drawings. Students will be exposed to a variety of model-building tools and methods and learn how to start designing with quick rip-and-tear models.[...]
Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform[...]
Graphic design is as important today, as it was before the computer, the ipad and the internet. Understanding colour, spatial relationships, how to work with images and fonts are critical to any form of successful design: a poster, a newsletter, a book cover, an advert, a website. It's so easy now t[...]
The Basics of Permaculture Design, first published in Australia in 1996, is an excellent introduction to the principles of permaculture, design processes, and the tools needed for designing sustainable gardens, farms, and larger communities. Packed with useful tips, clear illustrations, and a wealth[...]
Best-selling author, Instagram sensation, and lettering extraordinaire Chalkfulloflove has already introduced thousands to the art of hand lettering with her first book, Hand Lettering 101: An Introduction to the Art of Creative Lettering. Her widely anticipated new book, Hand Lettering 201: Interm[...]
As a fashion designer you must have an understanding of fabrics and what their properties are. For example, how fabrics are constructed, what they are made from and how they perform. This knowledge allows you to choose the right fabric for your designs. It is also important to be aware of the variou[...]
"Basics Fashion Design: Construction" is the third book the "Basics Fashion Design" series. It leads the reader through the essential stages of creating a garment, from pattern cutting and draping a mannequin, to finishing and haberdashery.[...]
Examines the different ways and opportunities for identifying ideas and to understand what is being observed and recorded.[...]
Describes various materials and processes available to product designers and encourages experimental approaches to product design and finishing. This book explores the thinking of leading designers and producers who are able to challenge convention through curiosity and experimentation.[...]
Fashion collections vary depending on market level, product type, season, customer and retail outlets. "Basics Fashion Design: Developing a Collection" teaches the process from initial design ideas through development of product to the final outcome and its ultimate exhibition and sale, and includes[...]
Basics Product Design: Visual Conversations explains the process of translation from rough concept to fully realized production. It emphasizes the importance of simplicity in creating effective sketches, examines methods of eliciting an emotional response in the use of 2D and 3D mixed media, and exp[...]
"Basics Fashion Design: Fashion Drawing" considers the theory and history of fashion drawing, and the range of styles used by contemporary designers; from quick sketches to sophisticated digital pieces. This discussion is accompanied by interviews with designers and illustrators, a glossary, resourc[...]
"Basics Fashion Design: Knitwear" is a practical introduction to the use of knitwear in fashion design, richly illustrated with examples and easy-to- follow diagrams. It describes the many varieties of yarn and fibre, their characteristics and their behaviour, from the traditional to the contemporar[...]