Which James Bond drinks the most martinis? What do Satanists really believe? How do hurricanes get their names? Why are bees disappearing? Is chocolate healthy? ...Go Figure has the answers. Bringing together the very best from the clever people at The Economist, Go Figure explains the mind-boggli[...]
Over a million copies soldClear writing is the key to clear thinking. So think what you want to say, then say it as simply as possible.That's the thinking that underpins this much-loved guide, and the mantra for anyone wanting to communicate with the clarity, style and precision for which The Econom[...]
Extensively revised to reflect the dramatic shifts and consolidation of the financial markets, the seventh edition of this highly regarded book provides a clear and incisive guide to a complex world that even those who work in it often find hard to understand.With chapters on the markets that deal[...]
Even though organisations have become increasingly marketing-focussed in their approach - and it is clear that marketing is more than just the 'marketing department' - marketing is one of the most misunderstood areas of business. Philip Kotler, an American marketing guru, defines it as 'the business[...]
We make decisions, and these decisions make us and our organisations. And in theory, decision-making should be easy: a problem is identified, the decision-makers generate solutions, and choose the optimal one - and powerful mathematical tools are available to facilitate the task. Yet if it is all so[...]
What will the world look like in 2050, and how will we get there? This comprehensive and compelling book covers the most significant 'megachanges' that are shaping the coming decades, with each of its twenty chapters elegantly and authoritatively outlined by Economist contributors, and rich in suppo[...]
Survey after survey confirms how the success of businesses has become increasingly dependent on the ability and skills of their staff. And because talented workers are in short supply the hunt for people of unusual ability will continue in earnest. Hiring such people is the relatively easy part; kee[...]
An invaluable guide to arrive at better business decisions. We make decisions, and these decisions make us and our organisations. And in theory, decision-making should be easy: a problem is identified, the decision-makers generate solutions, and choose the optimal one - and powerful mathematical to[...]
IP accounts for an estimated $5trn of GDP in the US alone. It covers patents, trademarks, domain names, copyrights, designs and trade secrets. Unsurprisingly, companies zealously guard their own ideas and challenge the IP of others. Damages arising from infringements have fostered a sizeable claims [...]
Designed as a companion to The Economist Style Guide, the best-selling guide to writing style, The Economist Numbers Guide is invaluable for everyone who has to work with numbers, which in today's commercially focussed world means most managers. In addition to general advice on basic numeracy, the g[...]
Marketing for Growth is a guide to how the marketing function within a business can and should become its most important driver of growth. Marketers play a crucial role in generating revenue and they can play an equally important role in how revenues translate into profit. Growth is also about becom[...]
Alla talar vi om globaliseringen. Men vad är egentligen globalisering? Hur omfattande är den? Hur påverkar den oss?Frågorna står i centrum i den artikelserie från The Economist som publicerades under hösten 1997 och som här återges i svensk översättning. The Economist är världens kanske[...]
With over one million copies sold, The Undercover Economist has been hailed worldwide as a fantastic guide to the fundamental principles of economics. An economist's version of The Way Things Work, this engaging volume is part Economics 101 and part expose of the economic principles lurking behind d[...]
The Travels of a T-Shirt in the Global Economy has been lauded by the New York Times, Financial Times, and reviewers worldwide. Translated in fourteen languages, Travels has received numerous awards for its frank and nuanced discussion of global economic realities. Now updated and revised--inclu[...]
With over one million copies sold, The Undercover Economist has been hailed worldwide as a fantastic guide to the fundamental principles of economics. An economist's version of The Way Things Work, this engaging volume is part Economics 101 and part expose of the economic principles lurking behind d[...]
Challenges us to examine the assumptions behind the economics of our current way of life. Responding to Western malaise about quality of life, and a growing curiosity about economics and its relevance to these concerns, the author argues that economics is not an agreed body of knowledge or an object[...]
More Than 4 Million Copies Sold WorldwidePublished in 35 LanguagesWhich is more dangerous, a gun or a swimming pool?What do schoolteachers and sumo wrestlers have in common?How much do parents really matter?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is n[...]
The New York Times bestselling Freakonomics was a worldwide sensation. Now, Steven D. Levitt and Stephen J. Dubner return with SuperFreakonomics, and fans and newcomers alike will find that the "freakquel" is even bolder, funnier, and more surprising than the first.SuperFreakonomics challenges the w[...]
Offers an alternative view of how the economy really works, examining issues from cheating and crime to sports and child-rearing. Rough cut edition.[...]
Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime?These may not sound like typical quest[...]