If you want to know how hypnosis really works (and, no, it has nothing to do with waving of hands or other similar nonsense), you will want to read this book. If you want to know the "magic" behind Ericksonian techniques and Neuro-Linguistic Programming, you have to read this book. From one of the t[...]
This revolutionary book fills a practical and an intellectual void for educators, students, and professionals in the field of illustration. Based on interviews with top illustrators and teachers, the book discusses how professionals acquired their illustration know-how and went on to apply it in the[...]
Some of today's most articulate designers explore what it means to be a designer in a corporate-driven, over-branded global consumer culture in this anthology. The book discusses design responsibility, with more than 70 debate-stirring essays and interviews espousing viewpoints ranging from the cult[...]
This priceless teaching tool features more than 70 proven-effective programs from the country's leading graphic design schools. Spanning from traditional, "bricks and mortar" approaches to the ever-widening digital frontier of graphic design, these syllabi include detailed introductions, weekly brea[...]
Exploring the methods for teaching and learning typography, this book features more than 40 essays from top experts and educators in typography today. These essays run the gamut from introducing the themes of type and typography to various complex and rare strategies for learning.
Contributors I[...]
Completely updated, this compelling collection of essays, interviews, and course syllabi is the ideal tool to help teachers and students keep up in the rapidly changing field of graphic design. Contributors, including Milton Glaser, Lou Danziger, Jessica Helfand, Paula Scher, Maud Lavin, Armin Vit, [...]
Ideal for art students at every level - Illuminating words about creating great images - Published in association with New York's School of Visual Arts. What does it mean to become a photographer in the twenty-first century? This thoughtful collection of essays illuminates the spirit of the people w[...]
This new volume in the acclaimed series offers astute and frequently controversial discussions on contemporary graphic design from 2001 to 2005. "Looking Closer 5" is a collection of essays that takes stock of the quality and profundity of graphic design writing published in professional journals, g[...]
For the first time, this incisive and revealing exploration of the meaning, mysteries, and misunderstanding of the most powerful symbol in the history of mankind is available in paperback."The Swastika" explores the symbol's pre-Nazi religious and commercial uses in all of its varied permutations, t[...]
"Pop culture is often maligned as fleeting, but history shows that sometimes what is pop in one culture has time-honored resonance in later ones. This book is an attempt to show that pop culture, especially as seen through the lenses of design, illustration, satiric and political art (and other thin[...]
Exquisite graphic design artifacts comprise this unusual collection culled from the pages of type and typography books dating from 1896 to 1936. Design professionals, students and teachers of graphic design, and anyone with an interest in vintage design will be delighted to find rare, never-before-r[...]
"Anatomy of Design" dissects fifty examples of graphic design piece by piece, revealing an array of influences and inspirations. These pieces represent contemporary artifacts that are well conceived, finely crafted, and filled with hidden treasures. Some are overtly complex. Others are so simple tha[...]
For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not j[...]
"Graphic Style Lab" is a lively and playful approach to discovering different design styles. This guidebook is full of experimental design projects that cover the distinctions between a personal and universal style, historical and contemporary style, one-of-a kind styles. You'll also discover how le[...]
Typography is an obsession for most designers. It's at the heart of all visual communication and is one of the purest forms of design, one that can always be improved and refined. Typography Sketchbooks gets into the minds of designers who create typefaces, word images and logos through their privat[...]
* Typography the design of letters is at the heart of visual communication and graphic design. No design is successful without successful typography.
* An artful craft since the days of moveable type, today's digital designers have an unimaginable array of possibilities when it comes to choosing [...]
The first-ever compilation of shadow typefaces is now available in paperback. Letters with relief and shadow have long been an effective way to add spectacle or intrigue to otherwise mundane words. Shadow Type presents a broad spectrum of examples--advertising, shop signs, billboards, posters, type-[...]
We are living in a golden age of data visualization, in which designers are responding to the information overload of our digital era with astonishing feats of visual thinking. Using a wide variety of techniques, they transform complex ideas into clear, engaging, and memorable infographics. In recen[...]
Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engage[...]
Award-winning artist and illustrator Sara Fanelli is one of the world's foremost illustrators, renowned for her experimental techniques that have spawned many imitators. Her unique contribution to book illustration is evident in such memorable books as "Dear Diary" ('one of the most extraordinary pi[...]
This book is a highly informative, highly entertaining introduction to what art direction is and what art directors do. Co-written by one of the world's leading art directors, it covers the role of art director in numerous environments, including magazines and newspapers, advertising, corporate iden[...]
New in the "100 Ideas that Changed..." series, this book demonstrates how ideas influenced and defined graphic design, and how those ideas have manifested themselves in objects of design. The 100 entries, arranged broadly in chronological order, range from technical (overprinting, rub-on designs, sp[...]