Architecture Today: Commercial Spaces

This latest addition to the Architecture Today series presents exciting contemporary commercial and industrial design projects by thirty professional architects from around the world. Bars, restaurants, shops and boutiques, hotels, cafes...the role that architecture plays in branding, marketing, and [...]
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This latest addition to the Architecture Today series presents exciting contemporary commercial and industrial design projects by thirty professional architects from around the world. Bars, restaurants, shops and boutiques, hotels, cafes...the role that architecture plays in branding, marketing, and the ultimate success or failure of commercial ventures cannot be underestimated. Indeed, the relationship between the design of commercial spaces and customer behaviour is an increasingly researched and highly specialised subject. More than 500 full-colour photographs and 200 technical drawings and plans of more than 100 magnificent works by thirty of the most notable international architects are included in this valuable resource for landscape designers and architects.