Design Value

How design increases the value of both brands and companies and what we can learn from the best design teams and global market leaders and silent champions of design, the authors explain in their book, Design Value. Additionally, the authors explain the importance of design and business, new express [...]
Visa längre beskrivning

How design increases the value of both brands and companies and what we can learn from the best design teams and global market leaders and silent champions of design, the authors explain in their book, Design Value. Additionally, the authors explain the importance of design and business, new expressions like "Design Revenue," "Design Continuity," "Design Strength" and "Design Assets. They speak about Design and Design Leadership and last but not least, Design Value.