Elements of Multinational Strategy

A work on international business that integrates the academic study of international trade and foreign direct investment with the strategic and operational decisions of exporters and multinational enterprises. It aims to merge managerial decision making in the internationally oriented firm with the [...]
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A work on international business that integrates the academic study of international trade and foreign direct investment with the strategic and operational decisions of exporters and multinational enterprises. It aims to merge managerial decision making in the internationally oriented firm with the conceptual tools of international economics.