Sustainability, Participation and Culture in Communication

This book explores topics such as community mobilization, information technologies, gender and social norms, mass media, interpersonal communication, and integrated communication. It draws on contemporary theories of communication, as well as real-world examples. It showcases the increasing richness [...]
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This book explores topics such as community mobilization, information technologies, gender and social norms, mass media, interpersonal communication, and integrated communication. It draws on contemporary theories of communication, as well as real-world examples. It showcases the increasing richness and versatility of communication research and practice. It puts forth a vision of communication, sustainability and development and social change that synthesizes current perspectives in both research and practice in the field. At a time when sustainability is one everyone's lips, this volume is one of the first to offer an overview of sustainability and communication issues - including community mobilization, information technologies, gender and social norms, mass media, interpersonal communication, and integrated communication approaches - from a development and social change perspective. Drawing on contemporary theories of communication as well as real-world examples from development projects around the world, the contributors showcase the increasing richness and versatility of communication research and practice.Together, they make a case for adopting a more comprehensive perspective on communication in the areas of development and social change.