Capitalizing on Creativity at Work

How does one implement highly creative ideas in the workplace? Though creativity fuels modern businesses and organizations, imaginative ideas are less likely to be implemented than moderate ones. The crux of this issue is explored as contributors present and analyze remedies for capitalizing on high [...]
Visa längre beskrivning

How does one implement highly creative ideas in the workplace? Though creativity fuels modern businesses and organizations, imaginative ideas are less likely to be implemented than moderate ones. The crux of this issue is explored as contributors present and analyze remedies for capitalizing on highly creative ideas. Editors Miha Skerlavaj, Matej Cerne, Anders Dysvik, and Arne Carlsen have gathered a large network of contributors across four continents to craft this relevant, evidence-based, holistic text. Multiple levels, methods, approaches and perspectives are considered all while focusing on a single research question. Chapters feature a combination of research-based materials, stories and short-cases to show what can be done to implement highly creative ideas in the workplace.This extremely relevant subject will be of interest to a large number of organizations worldwide that are looking to tap into the potential of highly creative and potentially useful ideas to build their competitive advantage. Specifically, management consultants in HR, innovation, creativity, coaching, and/or leadership will find this book useful.It can also be used in Innovation Management MSc and MBA courses, executive education courses, and for PhD researchers and innovation management scholars.