Fodor's In Focus Florida Keys

LEADING GUIDEBOOK FOR DESTINATION: In 2017 Fodor's In Focus Florida Keys was the most popular Florida Keys guidebook sold; it comprised 69% of all Florida Keys travel guides sold among competitors. (Source: Nielsen BookScan)COMPETITIVE ADVANTAGE: up-to-date post Hurricane Irma in 2017, highlighting [...]
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LEADING GUIDEBOOK FOR DESTINATION: In 2017 Fodor's In Focus Florida Keys was the most popular Florida Keys guidebook sold; it comprised 69% of all Florida Keys travel guides sold among competitors. (Source: Nielsen BookScan)COMPETITIVE ADVANTAGE: up-to-date post Hurricane Irma in 2017, highlighting local businesses that are rebuilding. STRONGER VOICE AND OPINIONS: The tone and language of all Fodor's guides are more friendly and conversational, offering stronger opinions and more personality. Fodor's goes beyond informational to being inspirational.CURATED AND RELEVANT: Focused coverage on only the best places so travelers can make the most out of their limited time. Carefully vetted recommendations for all types of establishments and price points.CONCISE: Shortened reviews presented with brevity and focus. Please see additional key selling points in the book main description.